http://www.digitaltip.com.au Social media marketing strategy, digital advertising Thu, 12 Aug 2010 15:05:02 +0000 http://backend.userland.com/rss092 en I am very excited to be part of a new book, Age of Conversation 3: It's time to get busy!. It's going to be a physical book, available directly from Amazon and other online book stores. The new cover, was designed by Chris Wilson. And the website, was designed and built by ... http://www.digitaltip.com.au/index.php/introducing-the-authors-of-age-of-conversation-3/ It was in June that HabitatUK learnt the power of social media when they jumped on Twitter and used trending topic hashtags (the most tasteless was the Iran Election) to push signups to their marketing database and furniture discounts . As the blogger who broke the news, and then watched ... http://www.digitaltip.com.au/index.php/habitatuk-return-to-twitter/ In my previous incarnation as a Digital Communications consultant for Westpac Banking Corporation, the internal communications managers and I were lucky (!) to hear a personalised speech towards the end of 2006, from the Australian Liberal Party's Spin Doctor. A farmer's son from the northern, drought stricken area of South ... http://www.digitaltip.com.au/index.php/move-online-or-move-over/