http://www.digitaltip.com.au Social media marketing strategy, digital advertising Wed, 03 Mar 2010 11:23:25 +0000 http://backend.userland.com/rss092 en photo credit: imgdive I've been working on a number of social media campaigns lately, some really long term and some short term. What do they have in common? Defining social objectives Social media monitoring Channel strategy Content strategy The combination varies from client to client but its really important to have these cornerstones to help ... http://www.digitaltip.com.au/index.php/the-cornerstones-of-social-strategy/